Seller success story · Littleton
How We Marketed 9035 Basalt Lane in Sterling Ranch and Closed at $860,000
Sterling Ranch · Residential home · 2026-10-16
By Dane Rickard
At 9035 Basalt Lane, the sellers had two things a yard comparison could easily overlook: builder upgrades and a finished basement. With plenty of other Sterling Ranch homes for buyers to choose from, I recommended targeted ads and professional video to bring those features into the comparison. The home closed for $860,000 on October 16, 2026.
- Closed sale price
- $860,000
- Closing date
- October 16, 2026
The Property
What made this property distinctive?
I represented the sellers of 9035 Basalt Lane, Littleton, CO 80125. The builder upgrades were already in place, and the basement was already finished. A buyer comparing this home with another in Sterling Ranch could walk through that space and decide exactly how they would use it.
The Challenge
What did the seller need to overcome?
The size of the yard was a sticking point. With so many homes competing for attention in Sterling Ranch, a buyer who started by comparing outdoor space could move on before seeing what this home offered inside.
The Pricing Strategy
How did we choose the asking price?
My assessment was that we were priced correctly. My recommendation to the sellers was to address the part of the comparison we could influence: what a buyer understood about the house before deciding whether to see it.
The Marketing Strategy
How did we reach likely buyers?
I recommended giving the ads a specific job: put the home's interior features in front of buyers weighing their Sterling Ranch options. Professional video could show how the finished basement connected to the rest of the home, while closer shots could draw attention to builder upgrades that were easy to miss in a listing description. Future appreciation was worth discussing as a possibility. The stronger case for a buyer was what they could see and use on move-in day.
The Buyer Response
How did buyers respond?
For someone whose first priority was a larger yard, the tradeoff was real. The buyer I wanted the marketing to reach was someone asking a different question: would I use this finished lower level more often than I would use additional outdoor space? That was the decision the video needed to help a buyer make.
The Negotiation
Which terms mattered most?
A credible price gave the sellers a clear position going into negotiations. The public result I can share is the agreed sale price. Offer details, concessions and the buyer’s reasons for choosing the home stay private.
The Results
What did the sale achieve?
9035 Basalt Lane closed on October 16, 2026, for $860,000. My sellers were happy with the outcome.
What Other Sellers Can Learn
What could another seller use from this experience?
If your Sterling Ranch listing is competing with homes that have a feature yours can’t match, start by checking the price against the alternatives. If the price holds up, look at what buyers see before they tour. In this case, a buyer could size up the yard quickly. The finished basement and builder upgrades deserved just as clear a presentation.
DENVER REAL ESTATE | COLORADO LIFESTYLES